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Mari DeMadaler-Horwitz with Modern Air Company, Inc.

EP# 274: Mari DeMadaler-Horwitz's Creative Leap into the Balloon Business World

September 14, 20244 min read
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What makes Mari DeMadaler-Horwitz with Modern Air Company, Inc. a good neighbor?

Have you ever looked at a balloon arch at a party and wondered about the story behind it? In this episode of the Good Neighbor Podcast, we delve into the inspiring journey of Mari DeMadaler-Horwitz, the creative force behind Modern Air Company. Mari’s path from crafting DIY balloon decorations for her daughter's birthday to establishing a successful balloon decor business is nothing short of remarkable. Her story is a testament to how passion, creativity, and a bit of frugality can spark a thriving enterprise.

Mari began her journey in balloon artistry as a hobbyist, creating eye-catching balloon decor for family and friends. Her talent for crafting beautiful balloon arrangements quickly gained recognition, leading her to consider turning her passion into a business. What started as a cost-effective way to celebrate special occasions evolved into Modern Air Company, a business that brings joy to countless events with its creative balloon decor.

One of the significant aspects of Mari's journey is her ability to debunk common myths about the balloon industry. Many people assume that balloon artists only create balloon animals, but Mari’s work goes far beyond that. She specializes in creating stunning balloon arches, backdrops, and centerpieces that transform any event into a magical celebration. Her designs are a testament to the versatility and beauty of balloon decor.

Another prevalent myth is that latex balloons are harmful to the environment. Mari addresses this misconception by highlighting the eco-friendly practices she employs in her business. She uses biodegradable latex balloons and ensures that her creations are reused or donated, reducing waste and promoting sustainability. By doing so, Mari is not only creating beautiful decor but also contributing to environmental conservation.

Starting a balloon decor business might seem daunting, but Mari’s practical advice makes it accessible to anyone with a passion for creativity. She emphasizes that you don't need a massive budget to get started. With a $20 balloon pump and some balloons from a wholesaler, you can begin creating stunning decor from the comfort of your home. Mari’s own experience working from a small corner of her home demonstrates that space constraints shouldn't hold you back from pursuing your entrepreneurial dreams.

Mari’s journey is not without its challenges. From working in the sweltering Florida heat to juggling family responsibilities, she has faced numerous obstacles. However, her resilience and determination have been key to her success. As a single mother at 21, Mari learned the importance of perseverance and hard work. Her story is a powerful reminder that adversity can be a catalyst for growth and success.

In addition to sharing her entrepreneurial journey, Mari offers valuable insights for aspiring balloon artists. She encourages them to leverage social media platforms like TikTok to showcase their work and connect with potential clients. By sharing tutorials and creative ideas, Mari not only promotes her business but also inspires others to explore the world of balloon artistry.

Mari’s love for her craft is evident in every project she undertakes. Her passion for creating joy through balloon decor is the driving force behind Modern Air Company’s success. Whether it’s a birthday party, baby shower, or corporate event, Mari’s creations add a touch of magic to every occasion. Her dedication to her clients and her craft sets her apart in the balloon industry.

For those interested in learning more about Modern Air Company or seeking balloon decor services, Mari is readily accessible on various social media platforms. Her business is based in Stewart, and she is always eager to connect with clients and fellow balloon enthusiasts. By following her on Instagram, TikTok, and Facebook, you can stay updated on her latest projects and gain inspiration for your own events.

In conclusion, Mari DeMadaler-Horwitz’s journey from a DIY balloon hobbyist to a successful business owner is a story of creativity, resilience, and passion. Through Modern Air Company, she has not only transformed the way we perceive balloon decor but also demonstrated the power of eco-friendly practices in the industry. Her practical advice and inspiring story serve as a beacon for aspiring entrepreneurs and creatives. Tune in to this episode of the Good Neighbor Podcast to be inspired by Mari’s journey and gather valuable tips for your own creative ventures.

To learn more about Mari DeMadaler-Horwitz go to:

https://modernaircompany.com/

Modern Air Company, Inc.

772-245-7711


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Good Neighbors Podcast Port St Lucie is a platform that allows local businesses and charities to introduce themselves to their neighbors. I have helped neighbors to become friends while introducing them to local businesses and charities since 2015. From being the founding publisher of PGA Village Living and market manager for Best Version Media, this has been my mission.


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